Midas France Becomes Official Partner of Rocket League Championship Series French Broadcast Feed
BLAST has today announced Midas France, a leading automotive service network, as the official car service partner of the Rocket League Championship Series (RLCS) French broadcast feed for the remainder of the 2026 season.
The partnership will see Midas integrated across the RLCS French broadcast feed throughout the 2026 season, with branded segments, broadcast features and digital activations designed to connect the automotive service brand with Rocket League’s passionate French fanbase.
The collaboration will feature across key events in the RLCS calendar, including the upcoming RLCS Major in Paris in May and the Rocket League World Championship later in the season, alongside the online EU qualifier on the French broadcast feed.
James Brown, Commercial Director at BLAST said:
“We’re extremely excited to be welcoming Midas France as official partner of the RLCS French broadcast feed for the remainder of the season. France has become one of the most exciting and passionate markets for Rocket League, and we are thrilled to welcome another iconic French partner to RLCS.
As we look ahead to the RLCS Major in Paris this May, this partnership is a great example of how leading French brands are connecting with Rocket League’s dedicated fanbase through our growing esports ecosystem.”
Ludovic Dugabelle, Marketing Director at Midas France said:
“This partnership with RLCS fully aligns with our strategy to increase Midas’s brand awareness among new audiences, particularly young people. It is also a fantastic opportunity to connect with these audiences in spaces that are familiar to them. By partnering with a digital ecosystem as powerful as esports and Twitch, we are strengthening the brand’s visibility on rapidly growing channels. The world of Rocket League, centered around cars and performance, naturally resonates with our expertise. Being associated with a large-scale event, followed by such an engaged community, is a great source of pride for us. This collaboration perfectly illustrates our desire to showcase our know-how while innovating in our communications and investing in high-potential areas of expression”.
France has quickly established itself as one of Rocket League’s most passionate communities, with a thriving French-language broadcast and fanbase that continues to grow each season. The Rocket League World Championship 2025 concluded in Lyon last September, in front of nearly 10,000 fans at the LDLC Arena, underlining the country’s status as a global hub for elite Rocket League competition.
With RLCS set to return to France this May for the highly anticipated Major 2 in Paris, partnerships such as this with Midas highlight the growing strength of Rocket League’s French fanbase and broadcast ecosystem.
